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Articles in the Selling Category

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[13 Apr 2008 | ]

Congratulations! It’s official. You’re finally a licensed real estate agent. So, what do you do now?
Newly licensed real estate agents all over the country face the same dilemma; life after real estate agent licensing exams.
Truth is there are more real estate agents than you can shake a stick at, but only a few fully embrace the opportunity to distinguish themselves from the others.
Simply being licensed is no longer enough and there are no guaranteed shortcuts to success. Still, there are scores of companies guaranteeing success if you …

Selling »

[13 Apr 2008 | ]

Many real estate agents begin and sometimes sadly end their careers without a plan. And as the saying goes, failing to plan is as good as planning to fail.
Sure, some do the usual and expected things to cultivate new business, like mailing letters and post cards to friends and relatives, phoning acquaintances, and giving out business cards to any and everybody they meet.
Heck, some are courageous enough to “cold call” prospects, the most dreaded of all tasks! And while all of these activities are good things to do, …

Selling »

[13 Apr 2008 | ]

Real estate marketing is a lot simpler than most Realtors make it out to be. Some equate expensive products and services with quality.
However, effective real estate marketing does not have to be expensive, complicated, or sophisticated. Sometimes, plain, simple, direct and to the point makes lasting impressions that result in increased business opportunities and more income.
One of the most effective real estate marketing ideas involves Expired Listings. If you’re newly licensed, new to a community or simply looking for a way to increase your business you …

Selling »

[13 Apr 2008 | ]

A real estate marketing flyer box is a “24 hours a day agent”, and is standard equipment among high producing real estate agents.
And what do you suppose you do with them? Stuff them with real estate marketing flyers, of course! And as you may know, real state marketing flyers are the bread and butter of the real estate indusrtry.
A good, informative real estate marketing flyer has enough information on it to get the most desireable response; a phone call or email message to you. The rest, as …

Selling »

[13 Apr 2008 | ]

With so many choices for home buyers today, sellers must make their home seem extra special. A scrapbook or album makes any everyday event seem special, so why not use this tool to sell your home? Create a home journal or scrapbook to show your buyer the special features of your home and to help them decide that your home will bring them many happy memories of their own.
Create a notebook that presents itself like an attractive journal or scrapbook. You can use a simple three-ring binder or a store-bought …

Selling »

[13 Apr 2008 | ]

1. Start at the Street. Pretend you are a prospective buyer seeing your home for the first time. What do you see from your car? Make your home so inviting buyers will get out of their comforting cars and walk to your front door. Place fresh seasonal flowers, in pots or planted, along the front walk or by your front door.
2. Make Repairs. Lubricate squeaky door hinges, fix dripping faucets, and make sure toilets flush properly. You get used to the minor faults in your home, so ask a friend to inspect …

Selling »

[13 Apr 2008 | ]

When selling your house “by owner” you don’t have the advantage of a real estate agent with tons of clients so you need to draw people to your house and one way is to have an open house. This will require some prep work and a bit of your time but can reel in potential buyers and get the word out about your home.
The best day for an open house is Sunday. This is the day most people spend with their families and are out and about running errands …

Selling »

[13 Apr 2008 | ]

One of the most critical decisions when putting your home up for sale is the asking price. Choosing the right price is absolutely critical. If your price is not in line with the current market you can lose out big time. Either potential buyers will not respond because the price is too high or you will lose money if the price is too low.
If you use a real estate agent, they will know how to compare your property to other properties in your town and come …

Selling »

[13 Apr 2008 | ]

The key to selling your house quickly is having it priced fairly and making sure it is in tip top shape. Prospective buyers will be scrutinizing every aspect of your home, looking in closets and cupboards both inside and out. They want a sense of whether your house has been well cared for and they will be looking for signs that repairs will need to be made or that you might be hiding some sort of problem.
Making sure your house is in tip top shape with no signs …